Support & Learning

We fully understand the considerations that go into any purchase or upgrade decision. Whether you are a newcomer just discovering Filmora or a long-time user who has been with us for years, we would like to sincerely walk you through the reasoning behind Filmora 16's pricing and the tremendous value it delivers:

1. Why Is Filmora 16 So Worth It? (A Must-Read for New and Existing Users)

Filmora 16 is not a routine patch — it is a breakthrough revolution in efficiency. Building this version required a huge investment in R&D and the cost of expensive AI compute servers. Buying Filmora 16 means getting a complete package: professional editing software + an advanced screen recorder + an AI smart assistant, all in one.

• Save a massive amount of time: The newly added AI Media Analysis and STT Smart Text Correction let AI take over the most tedious parts of the job — reviewing footage, tagging assets, and spotting typos — cutting hours of painstaking work down to minutes.
• Save the cost of buying other software: The powerful Multi-source Recording feature captures your screen, camera, and separate audio tracks simultaneously and aligns them automatically, so you no longer need to buy a professional screen recorder on top.
• Pro quality within everyone's reach: Track Matte, precise Color Mask, and 360° Video Reframing help your videos easily achieve results that once required expensive software and a steep learning curve.

2. I'm a Long-Time User with a Perpetual License of an Older Version — Why Am I Still Being Charged?

If you purchased a perpetual license before June 24, 2026, you can still use the major version you purchased (e.g., V14 or V15) for free and without limits, for life. Moving across major versions to V16 involves a complete rebuild of the underlying architecture, which is why it is a paid upgrade.

But we will never forget our longtime friends! To thank you for your support, we have prepared an exclusive steep-discount price. Simply log in with your account inside the app to unlock it automatically, and you will find the upgrade costs far less than buying a brand-new license.

3. I'm an Annual/Quarterly Subscription User — Do I Need to Pay Extra?

Not at all! As long as your subscription is still active, you can upgrade to Filmora 16 seamlessly and for free, with no additional cost, and enjoy all the latest features.

💡 Our Suggestion: Try First, Then Decide!

We are confident in the power of V16. Before you make your decision, you can experience all the new features of Filmora 16 completely free of charge (a watermark will be added on export).